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Poreganics

Branding

About Poreganics

Poreganics was formulated with the mindset of a preventative skin care routine in order to enhance and keep a youthful skin texture throughout any age. With over 50 years of knowledge, experience, and refinement, Poreganics promises to preserve a person’s most unique feature, their face by delaying the aging process.

BRANDING

Poreganics is a natural skincare brand that promotes healthy youthful skin by encouraging a lifestyle commitment to daily preventative skin maintenance.

BRAND POSITIONING

Poreganics is a natural skincare brand that promotes healthy youthful skin by encouraging a lifestyle commitment to daily preventative skin maintenance.

BRAND INSIGHTS:

To encourage daily skincare maintenance a few considerations must be kept in mind:

A skincare brand that encourages daily maintenance should be clear and easy to use. The ability to be customized to meet the needs and desires of each consumer and skin type. Should be packaged in a well designed visually pleasing vessel that encourages being left visible and not tucked away in a drawer or cabinet.

The logo process consisted of creating a perfect combination of clean and luxury in a unique way. The idea was to keep the logo simple and typographic with a modern look.

The earth colors help us represent a pure and classy style for the brand.

It was a process deciding on the most updated serifs and sans serfis typefaces that work together creating classiness and luxury.

Stilt Media | A Creative Agency
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