Strategy
Positioning
Identity
Branding
Communication
Collateral
Website
eCommerce

The Common is a grouping of independent business in one common space. As the sole luxury streetwear store in Ottawa they offer a curated selection of contemporary art, unique books and novelties. We are a destination shopping experience with one on one customer service and exclusive brands, offering local and international customers a chance to shop through a strongly curated list of brands, mixing high fashion with the latest in street fashion.